MARC details
000 -LEADER |
fixed length control field |
02013cam a2200469 a 4500 |
001 - CONTROL NUMBER |
control field |
16671446 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
URS |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20220114171720.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
110301s2011 njua 001 0 eng d |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
LC control number |
2011924136 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780470947678 (pbk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0470947675 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780470288412 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
0470288418 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(OCoLC)ocn698332366 |
042 ## - AUTHENTICATION CODE |
Authentication code |
lccopycat |
050 00 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.1265 |
Item number |
.A76 2011 |
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
658.872 |
Edition number |
23 |
084 ## - OTHER CLASSIFICATION NUMBER |
Classification number |
WIR 800f |
Number source |
stub |
084 ## - OTHER CLASSIFICATION NUMBER |
Classification number |
WIR 825f |
Number source |
stub |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Arnold, John, |
Dates associated with a name |
1972- |
245 10 - TITLE STATEMENT |
Title |
E-mail marketing for dummies / |
Statement of responsibility, etc. |
by John Arnold. |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Hoboken, NJ : |
Name of publisher, distributor, etc. |
John Wiley, |
Date of publication, distribution, etc. |
c2011. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xvi, 364 p. : |
Other physical details |
ill. ; |
Dimensions |
24 cm. |
490 1# - SERIES STATEMENT |
Series statement |
For dummies |
500 ## - GENERAL NOTE |
General note |
Includes index. |
505 0# - FORMATTED CONTENTS NOTE |
Formatted contents note |
Introduction -- Getting started with e-mail marketing -- Mapping out an e-mail marketing strategy -- Constructing an effective marketing e-mail -- Sending specialized e-mail campaigns -- Delivering and tracking your e-mails -- The part of tens. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
Learn to develop and deliver e-mail that your customers really want to read. This guide will help you create an e-mail marketing strategy that not only offers your customers real value, but pays dividends for you! |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Internet marketing. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Electronic mail messages. |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Internet marketing. |
Source of heading or term |
sears |
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Electronic mail systems. |
Source of heading or term |
sears |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
--For dummies. |
856 42 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Contributor biographical information |
Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy1117/2011924136-b.html">http://www.loc.gov/catdir/enhancements/fy1117/2011924136-b.html</a> |
856 42 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Publisher description |
Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy1117/2011924136-d.html">http://www.loc.gov/catdir/enhancements/fy1117/2011924136-d.html</a> |
856 41 - ELECTRONIC LOCATION AND ACCESS |
Materials specified |
Table of contents only |
Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy1117/2011924136-t.html">http://www.loc.gov/catdir/enhancements/fy1117/2011924136-t.html</a> |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
a |
7 |
b |
cbc |
c |
copycat |
d |
2 |
e |
epcn |
f |
20 |
g |
y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Koha item type |
Foreign Books |