Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch.
Material type: TextPublisher: New York, NY : McGraw-Hill Education, [date of publication not identified]Copyright date: ©2018Edition: Eleventh editionDescription: 1 volumes (various pagings) : illustrations (some colour) ; 28 cmContent type:- text
- unmediated
- volume
- 9781259548147 (alk. paper)
- 9781259921698 (McGraw-Hill Education International edition)
- HF 5823 B4106 2018
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Reserved Books | Tanay College Library Reserve Section | Non-fiction | HF 5823 B4106 2018 (Browse shelf(Opens below)) | 1 | Available | URSTAN-N2617 |
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