Launch : how to quickly propel your business beyond the competition / Michael A. Stelzner. --
Material type: TextPublisher: Hoboken, N.J. : John Wiley, [2011]Copyright date: ©2011Description: xv, 255 pages : illustrations ; 24 cmContent type:- text
- unmediated
- volume
- 9781118027233
- HF5415 .S755 2011
- BUS043000
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Foreign Books | Angono College Library General Stacks | Non-fiction | 658.8 (Browse shelf(Opens below)) | Available | URSANG-4275 | ||
Foreign Books | Antipolo College Library On Display | Non-fiction | HF5415 .S755 2011 (Browse shelf(Opens below)) | Available | URSANT-04394 | ||
Filipiniana | Binangonan College Library Filipiniana Section | HF5415 S74 2011 (Browse shelf(Opens below)) | Available | URSBIN-1681 | |||
Foreign Books | Pililla College Library General Stacks | Non-fiction | 658.8 St3l 2011 (Browse shelf(Opens below)) | Available | URSPIL-5774 | ||
Reserved Books | Tanay College Library General Stacks | Non-fiction | HF5415 .St39 2011 (Browse shelf(Opens below)) | Available | URSTAN-N2349 |
Browsing Pililla College Library shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
332.6092 M61c 2013 Chronicles of a million dollar trader : my road, valleys, and peaks to final trading victory / | 332.64/524 B48d 2012 Diary of a hedgehog : | 658.4/21 L34g 2012 The good fail : entrepreneurial lessons from the rise and fall of Microworkz / | 658.8 St3l 2011 Launch : how to quickly propel your business beyond the competition / | 330.973 Ta5d 2011 Debt, deficits, and the demise of the American economy / | 332.660973 W21d 2010 The devil's casino : friendship, betrayal, and the high-stakes games played inside Lehman Brothers / | 650.1 St2m 2013 The millionaire dropout : fire your boss. do what you love. reclaim your life! / |
Includes index.
"Successful marketers share something in common-they produce engaging and interesting content that meets the insatiable demand for "how to" information. The best marketers don't need to sell themselves; instead, they demonstrate their expertise by the content they produce, the ideas they showcase, the success stories they share, and the people they attract. By giving a platform to other successful peers, marketers can build strategic alliances, quickly grow a large following, and dominate their industry. The book teaches how to successfully build your own platform through content marketing while praising and working with competitors. It teaches skills that when applied, will cause peers and industry power players to seek opportunities to partner with your business. The book explains how to(a) create excellent content OR talk about excellent content,(b) get content in front of the right people,(c) capture names and grow a following,(d) use leverage to build partnerships and relationships,(e) sell, and(f) repeat the process.Following a combination of the methods outlined in this book will bring you both a large community of potential customers as well as an understanding of how to best sell and promote yourself to this valuable group"-- Provided by publisher.
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