Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack.
Material type: TextPublisher: Singapore : Pearson Education, [2011]Copyright date: ©2011Edition: 5th edDescription: 463 pages : illustrations ; 28cmContent type:- text
- unmediated
- volume
- 9789810696573
- HF5415.123 C62 2011
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Foreign Books | Pililla College Library General Stacks | 659.1 C62 2011 (Browse shelf(Opens below)) | Available | URSPIL-5160 |
Includes bibliographical references and index.
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