The Cultural Life of James Bond :  Specters of 007 / 
ed. by Jaap Verheul. 
 - Amsterdam :   Amsterdam University Press,   [2020]  ©2020 
 - 1 online resource (334 p.) 
<br/><br/> Frontmatter --   Table of Contents --   Acknowledgements --   Introduction: Specters of 007 --   Part I Beyond Britain: The Transnational Configuration of the James Bond Phenomenon --   1. The Forgotten Bond: The CBS production of Casino Royale (1954) --   2. A Socialist 007: East European Spy Dramas in the Early James Bond Era --   3. From Indianization to Globalization: Tracking Bond in Bollywood --   4. The Dead Are Alive: The Exotic Non-Place of the Bondian Runaway Production --   5. Bond Rebooted: The Transnational Appeal of the Daniel Craig James Bond Films --   Part II Beyond The Hero: The Cultural Politics of 007 --   6. Paradoxical Masculinity: James Bond, Icon of Failure --   7. Femininity, Seriality and Collectivity: Rethinking the Bond Girl --   8. Market Forces: James Bond, Women of Color, and the Eastern Bazaar --   9. Shaken, Not Stirred Britishness: James Bond, Race, and the Transnational Imaginary --   10. Global Agency between Bond and Bourne : Skyfall and James Bond in Comparison to the Jason Bourne Film Series --   Part III Beyond the Films: The Transmediality of the James Bond Franchise --   11. James Bond and Art Cinema --   12. Branding 007: Title Sequences in the James Bond Films --   13. "Unlike Men, The Diamonds Linger:" Bassey and Bond Beyond the Theme Song --   14. Skyfall and Global Casino Culture --   15. Three Dimensions of Bond : Adaptive Fidelity and Fictional Coherence in the Videogame Adaptations of GoldenEye --   Index 
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<br/><br/> The release of No Time To Die in 2020 heralds the arrival of the twenty-fifth installment in the James Bond film series. Since the release of Dr. No in 1962, the cinematic James Bond has expedited the transformation of Ian Fleming's literary creation into an icon of western popular culture that has captivated audiences across the globe by transcending barriers of ideology, nation, empire, gender, race, ethnicity, and generation. The Cultural Life of James Bond: Specters of 007 untangles the seemingly perpetual allure of the Bond phenomenon by looking at the non-canonical texts and contexts that encompass the cultural life of James Bond. Chronicling the evolution of the British secret agent over half a century of political, social, and cultural permutations, the fifteen chapters examine the Bond-brand beyond the film series and across media platforms while understanding these ancillary texts and contexts as sites of negotiation with the Eon franchise. 
<br/><br/><br/>Mode of access: Internet via World Wide Web. 
<br/><br/><br/>This eBook is made available Open Access under a CC BY-NC-ND 4.0 license:  
<br/><br/><br/>In English. 
<br/><br/><label>ISBN: </label>9789048532117 
<br/><br/><label>Subjects--Topical Terms: </label><br/>James Bond films--Social aspects.<br/>Cultural Studies.<br/>Film Studies.<br/>Film, Media, and Communication.<br/>Hollywood Cinema.<br/>Literary Theory, Criticism, and History.<br/>Media Studies.<br/>LITERARY CRITICISM / Mystery & Detective.
<br/><br/><label>Subjects--Index Terms: </label>James Bond, cultural politics, globalization, popular culture, multimediality.