TY - BOOK AU - Liebana,Francisco AU - Kalinic-Cabanillas,Zoran AU - Luna,Iviane Ramos de AU - Rodr iguez-Ardura,Inma ED - Gale (Firm) TI - Impact of mobile services on business development and e-commerce T2 - Premier reference source SN - 9781799800521 AV - HD30.2 .I465 2020 PY - 2020///] CY - Hershey, Pennsylvania PB - Business Science Reference KW - Information technology KW - Management KW - Business enterprises KW - Technological innovations KW - Electronic commerce N1 - Includes bibliographical references and index; section 1. Mobile and electronic commerce on business development -- section 2. Consumer behavior in mobile and electronic commerce N2 - This book examines the importance of mobile services in business development, including its advantages and possible disadvantages. It also explores links between economics, finance, marketing, consumer behavior, and computer science and information technology UR - https://link.gale.com/apps/pub/87OQ/GVRL?sid=gale_marc&u=phurs ER -