TY  - BOOK
AU  - Koschnick,Wolfgang
TI  - Dictionary of social market and research
SN  - 0470237333
AV  - HF 5415.2 K267 1996
PY  - 1996///]
CY  - New York
PB  - John Wiley and Sons, Incorporated
KW  - Social marketing
KW  - Dictionaries
N1  - Koschnick, W. J. (1996). Dictionary of social market and research. New York: John Wiley and Sons, Incorporated
ER  -