TY  - BOOK
AU  - Laursen,Gert H.M
TI  - Business analytic for sales and marketing managers: How to Compete in the Information Age
SN  - 9780470912867
AV  - HF5415.32 .L38 2011
PY  - 2011///
CY  - NewYork
PB  - John Wiley & Son
KW  - Consumers-Research
N1  - Includes Index
ER  -