TY  - BOOK
AU  - Kotler, Philip
AU  - Bowen
AU  - Makens
TI  - Marketing for hospitality and tourism
SN  - 9789814604178
AV  - TX911.3 .K874 2015
PY  - 2015///
CY  - Singapore
PB  - Prentice Hall
KW  - Hospitality-Industry-Marketing
KW  - Tourism marketing
N1  - Includes bibliographical index
ER  -