Yip, George S.
Total global strategy : managing for worldwide competitive advantage /
George S. Yip.-
- Englewood Cliffs, N.J. : Prentice Hall, [1992] ©1992
- xviii, 318 pages : illustrations ; 22 cm
Includes bibliographical references (pages 209-312) and index.
0133576582 : $24.95
International business enterprises--Management.
Strategic planning.
HD62.4 / .Y56 1992