Marketing Strategies Applied by Fisherfolks-Enterprises in Cardona, Rizal Denise Calisin, Daniela C. Papa, Raiza Rain Raquipeso
Material type:
TextPublication details: 2025Description: xvii, 150Dissertation note: Thesis Bachelor of Science in Business Administration Major in Marketing Management URS Binangonan 2025 Summary: This study looked into the marketing strategies applied by
fisherfolks-entrepreneurs in Cardona, Rizal, Philippines. The objective of this study is to identify what marketing strategies fisherfolks-entrepreneurs use to market their products. The researchers want to provide alternatives that can help fisherfolks to continue their lives while avoiding having problems promoting their own products. This study delved into the different marketing strategies and the
variables that provide insights about the product, price, place, and promotion that affects the fisherfolks-entrepreneurs.
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Theses and dissertations
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Binangonan College Library | Not for loan | URSBIN-UGT3269 |
Thesis Bachelor of Science in Business Administration Major in Marketing Management URS Binangonan 2025
This study looked into the marketing strategies applied by
fisherfolks-entrepreneurs in Cardona, Rizal, Philippines. The objective of this study is to identify what marketing strategies fisherfolks-entrepreneurs use to market their products. The researchers want to provide alternatives that can help fisherfolks to continue their lives while avoiding having problems promoting their own products. This study delved into the different marketing strategies and the
variables that provide insights about the product, price, place, and promotion that affects the fisherfolks-entrepreneurs.
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