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Advertising and Promotion

Belch, George E.

Advertising and Promotion An Integrated Marketing Communications Perspective George E. Belch - New York McGraw-Hill Companies,Inc. 2012. - xxxv, 757pages 27cm

Includes glossary and index

ISBN: 9780071314404

Subjects--Topical Terms:
Advertising marketing.

LC Class. No.: HF5415.13 / B41 2012

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Advertising and Promotion

University of Rizal System
Email us at univlibservices@urs.edu.ph

Visit our Website www.urs.edu.ph/library

Advertising and Promotion

University of Rizal System Email us at univlibservices@urs.edu.ph

Visit our Website www.urs.edu.ph/library

University of Rizal System
Email us at univlibservices@urs.edu.ph