Marketing decision making (Record no. 69186)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00707nam a22002057a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230411133036.0 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | urs |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.125 C73 1976 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 4439 |
| Personal name | Cravens, David W. |
| Relator term | author |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing decision making |
| Remainder of title | concepts and strategy |
| Statement of responsibility, etc | David W. Cravens, Gerald E. Hills, Robert B. Woodruff |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Homewood, Illinois |
| Name of publisher, distributor, etc | Richard D. Irwin, Inc. |
| Date of publication, distribution, etc | 1976 |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content type term | text |
| Content type code | txt |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | unmediated |
| Media type code | n |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volume |
| Carrier type code | nc |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 4440 |
| Topical term or geographic name as entry element | Marketing |
| Form subdivision | Decision making |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| 9 (RLIN) | 4441 |
| Topical term or geographic name as entry element | Marketing |
| Form subdivision | Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 4442 |
| Personal name | Hills, Gerald E. |
| Relator term | author |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| 9 (RLIN) | 4443 |
| Personal name | Woodruff, Robert B. |
| Relator term | author |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Foreign Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Binangonan College Library | Binangonan College Library | Foreign Section | 04/11/2023 | HF 5415.125 C73 1976 | URSBIN-752FR | 04/11/2023 | 04/11/2023 | Foreign Books |