Credit attraction of buy now, pay later among millenials in Binangonan, Rizal/ (Record no. 83771)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03312nam a22002657a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | URS |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260120095350.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250728b |||||||| |||| 00| 0 eng d |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ulang, Rica Lorraine B. |
| Relator term | researcher |
| 245 ## - TITLE STATEMENT | |
| Title | <a href="Credit attraction of buy now, pay later among millenials in Binangonan, Rizal/">Credit attraction of buy now, pay later among millenials in Binangonan, Rizal/</a> |
| Remainder of title | Rica Lorraine B. Ulang. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2025 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 115 leaves; |
| Dimensions | 28 cm. |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content type term | text |
| 337 ## - MEDIA TYPE | |
| Source | rdamedia |
| Media type term | unmediated |
| 338 ## - CARRIER TYPE | |
| Source | rdacarrier |
| Carrier type term | volume |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Undergraduate Feasibility Study |
| Degree type | Bachelor of Science in Business Administration Major in Financial Management |
| Name of granting institution | University of Rizal System Binangonan |
| Year degree granted | 2025 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | "This study examines the credit attraction of Buy Now, Pay Later services<br/>among 182 millennials in Binangonan, Rizal, aiming to understand the factors<br/>influencing their adoption and usage patterns in terms of credit terms and policy,<br/>credit collection procedures, credit risk control, perceived usefulness, and<br/>perceived ease of use. The research also seeks to assess their credit attraction to<br/>BNPL in relation to their demographic profiles, including age, gender, civil status,<br/>type of job, monthly income, specific platform, number of years using BNPL, and<br/>purchased items. Using a descriptive quantitative and qualitative method, and a<br/>validated survey questionnaire, data were collected and analyzed through<br/>frequency, percentage, weighted mean, and ANOVA. Finding reveals that the majority of millennials are aged 28 - 30, primarily<br/>single women with white-collar jobs earning between P15,001-P20,000, are<br/>frequent users of buy now, pay later services. Shopee is the most preferred<br/>platfor for buy now pay later transactions, with many respondents using the<br/>service for over a year. Gadgets are the most commonly purchased items through<br/>buy now pay later. The respondents ""often"" find buy now pay later as an attractive<br/>tool when it comes to credit.<br/>The study found that most demographic factors, like age, sex, civil status,<br/>and monthly income, do not significantly affect credit attraction factors in buy now<br/>pay later use. However, type of job affects credit terms and policies, specific<br/>platform affects credit collection, and specific platform, years of use, and<br/>purchased items influence perceived ease of use. For perceived usefulness,<br/>monthly income, years of use, and purchased items show significant differences.<br/>The study concludes that buy now pay later is an attractive financial tool<br/>because of its favorable credit terms, flexible payment structures, and ease of use,<br/>which collectively enhance their purchasing experience. Notably, while<br/>demographic factors such as type of job and specific platforms influence<br/>perceptions of these services, the overall appeal remains strong across the<br/>majority of respondents, highlighting the growing significance of BNPL in modern<br/>consumer finance.<br/>" |
| 690 ## - Local Subject Access Fields (UN SDG) | |
| UN SDG | UN SDG 8: Decent Work and Economic Growth |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Billy M. Ines |
| Relator term | Adviser |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Klein Patrick N. Ayon |
| Relator term | researcher |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | John Mark M. Villanueva |
| Relator term | researcher |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Materials specified | Online Request for Student Unpublished Works |
| Uniform Resource Identifier | https://forms.gle/7LqvGGkaDrUQqz429 |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | https://drive.google.com/file/d/1Z_b9Xsdr6GTUCcIuxmZZx86DqlCrGzd5/view?usp=drive_link |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Theses and dissertations |
| Withdrawn status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Binangonan College Library | Binangonan College Library | 07/28/2025 | BSFM Ul1 2025 | URSBIN-UGT3244 | 07/28/2025 | 07/28/2025 | Theses and dissertations |