MARC details
| 000 -LEADER |
| fixed length control field |
02330cam a2200457 i 4500 |
| 001 - CONTROL NUMBER |
| control field |
GVRL86HG |
| 003 - CONTROL NUMBER IDENTIFIER |
| control field |
MiFhGG |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
| control field |
20250820004433.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS |
| fixed length control field |
m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
| fixed length control field |
cr un ---uuuua |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
| fixed length control field |
190118t20192019paua ob 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| International Standard Book Number |
9781522589402 |
| Qualifying information |
(electronic book) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
| Canceled/invalid ISBN |
9781522589396 |
| Qualifying information |
(hardcover) |
| 035 ## - SYSTEM CONTROL NUMBER |
| System control number |
(OCoLC)1096238841 |
| 040 ## - CATALOGING SOURCE |
| Original cataloging agency |
MiFhGG |
| Language of cataloging |
eng |
| Transcribing agency |
MiFhGG |
| Description conventions |
rda |
| -- |
pn |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
| Classification number |
HD60 |
| Item number |
.H36 2019 |
| 245 00 - TITLE STATEMENT |
| Title |
Handbook of research on digital marketing innovations in social entrepreneurship and solidarity economics / |
| Statement of responsibility, etc. |
Jose Manuel Saiz-Alvarez, Tecnologico de Monterrey, Mexico, [editor]. |
| 246 30 - VARYING FORM OF TITLE |
| Title proper/short title |
Digital marketing innovations in social entrepreneurship and solidarity economics |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Place of production, publication, distribution, manufacture |
Hershey, Pennsylvania : |
| Name of producer, publisher, distributor, manufacturer |
Business Science Reference, an imprint of IGI Global, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2019] |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
| Date of production, publication, distribution, manufacture, or copyright notice |
�2019 |
| 300 ## - PHYSICAL DESCRIPTION |
| Extent |
1 online resource (xxvi, 438 pages) : |
| Other physical details |
illustrations. |
| 336 ## - CONTENT TYPE |
| Content type term |
text |
| Content type code |
txt |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
| Media type term |
computer |
| Media type code |
c |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
| Carrier type term |
online resource |
| Carrier type code |
cr |
| Source |
rdacarrier |
| 490 1# - SERIES STATEMENT |
| Series statement |
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series |
| 490 0# - SERIES STATEMENT |
| Series statement |
Gale eBooks |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
| Formatted contents note |
Section 1. Entrepreneurship -- Section 2. Digital marketing. |
| 520 ## - SUMMARY, ETC. |
| Summary, etc. |
This book is a collection of research on social entrepreneurship as a critical element of economic growth with a look at the evolutionary aspects of digital technologies on the industry. |
| 588 ## - SOURCE OF DESCRIPTION NOTE |
| Source of description note |
Description based on print version record. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Social entrepreneurship. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Internet marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
| Topical term or geographic name entry element |
Social marketing. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
| Personal name |
S�aiz �Alvarez, Jos�e Manuel, |
| Relator term |
editor. |
| 710 2# - ADDED ENTRY--CORPORATE NAME |
| Corporate name or jurisdiction name as entry element |
Gale (Firm) |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
| Relationship information |
Print version: |
| Title |
Handbook of research on digital marketing innovations in social entrepreneurship and solidarity economics. |
| Place, publisher, and date of publication |
Hershey, PA : Business Science Reference, an imprint of IGI Global, [2019] |
| International Standard Book Number |
9781522589396 |
| Record control number |
(DLC) 2018061677 |
| 830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
| Uniform title |
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
| Uniform Resource Identifier |
<a href="https://link.gale.com/apps/pub/86HG/GVRL?sid=gale_marc&u=phurs">https://link.gale.com/apps/pub/86HG/GVRL?sid=gale_marc&u=phurs</a> |
| Public note |
Available via Gale eBooks. Click here to access |
| 912 ## - |
| -- |
86HG |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
E-Book |