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Advertising principles : marketing communications approach / Dr. Ruby F. Alminar-Mutya.

By: Material type: TextPublisher: Mandaluyong City : National Book Store, ©2007Description: v, 157 pages ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 971-08-6868-3
Subject(s): LOC classification:
  • HF5823 .Al66 2007
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Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Filipiniana Tanay College Library General Stacks Non-fiction HF5823 .Al66 2007 (Browse shelf(Opens below)) Available URSTAN-N1099

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Includes bibliographical references.

Alminar-Mutya, R. F. (2007). Advertising principles: marketing communications approach. Mandaluyong City: National Book Store.

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