Undergraduate Thesis
Bachelor of Science in Business Administration Major in Human Resource Management
University of Rizal System, Rodriguez, Rizal
2024

A scented candle is a delightful and aromatic home accessory that adds a touch of ambiance and relaxation. It is a carefully crafted candle infused with various fragrances that are designed to create a pleasant and delightful environment. Citroquito has unique properties: an anti-repellant that helps repel mosquitoes and other unwanted insects.

Citroquito has 5 different fragrances, such as lavender, lemon, vanilla, sandalwood, and red rose. The proponents offer one (1) standard size of the candle, which is 200 ml, because they wanted to create a good balance between burning and cost of the candle. Citroquito repellentcandle is an independent business that has no branches yet and serves its customers directly.

The proponents are establishing a venture titled "Citroquito Repellent Candle. The word citroquito came from the words citronella and mosquito. A citronella is a type of herbal plant that is widely recognized for its insect repellant properties and is often used in various products such as scented candles, sprays, and lotions. As we go through this repellent candle business, standards and quality perfumes will be the utmost priority. Different sanitary procedures will be prioritized and monitored to serve customers with safe and outstanding repellentcandles.

The main ingredients in making scented candles are typically a mixture of essential oils, which are responsible for the scents. Essential oils are highly concentrated plant extracts that capture the natural fragrances of flowers, herbs, and other botanical resources. When making scented candles, the essential oils are carefully selected and blended to create specific aromas. In terms of business, a scented candle serves as a multipurpose in a business, playing in an important role such as brand identity by comprising signature scenta and adding beneficial components to Citroquito can create a unique and memorable experience for the customers. The chosen fragrances become associated with the brand, leaving a lasting impression on customers. This dual purpose feature of the business, apart from attracting customers who value the pleasant fragrance and the added protection against insects, the citroquito-Repellent candles not only aligns with the business's commitment to customer satisfaction but also creates innovative ideas that can help the customers ease the burden that they are experiencing.

The study entitled "ESTABLISHMENTS OF CITROQUITO REPELLANT CANDLE IN BARANGAY SAN JOSE RODRIGUEZ, RIZAL would mainly focus on the following: (1) To obtain customers' satisfaction by innovating and adapting new varieties of scent. (2) To be a well-known brand that offers unique and high-quality products at the lowest possible price. (3) To locate a strategic area where the target market can purchase high-quality products in Montalban Rizal.

A general partnership is the type of business ownership wherein there is an organizational structure under which the partners in a business have unlimited personal liability for the obligations of the entity. Under this arrangement, all partners are assumed to have certain management responsibilities for running the ought to share common interests and investment. Having two or more partners is advantageous because it can double the resources, availability, and reach. (Peek, 2019) Every person will have a significant role in the business's operation.

The owriers agreed to have an assigned day to manage the entire business and to receive fair income that the business would generate. The sources of capital came from each owner, amounting to 11,459.00 each, a 25% ratio as starting capital, with a total amount of 45,838.00 to operate the entire business.

Citroquito will be having regular employees perform their specific job descriptions. The business has three (2) employees, namely; staff 1, and the production Staff. Staff 1 will work six (6) days with one (1) day rest day a week, with a maximum of eight (😎 working hours and a 1-hour lunch break, Production Staff will be working eight (😎 hours a day with one 1-hour lunch break. Hence, the compensation for employees of Citroquito will be done monthly. The salary varies from the employees' positions and mandatory government contributions like 13-month pay, overtime pay, holiday/premium pay, SSS, Pag-IBIG, and PhilHealth. The total salary that employees can receive is referred to as their net pay.

The marketing strategy of the business will be the 4 P's of marketing: Product, Pricing, Place, and Promotion. Citroquito Repellent Candle's main ingredients are infused with citronella and different fragrance oils that may help to reduce anxiety, enhance mood,

The proposed selling price of Citroquito Repellent Candle starts from 164 to P179 The pricing strategy that will used in the business is Cost based Pricing; the simplest pricing method is cost-plus pricing which adds average mark-up to the cost of the product. The Citroquito Repellent Candle will be located on the footbridge second-floor town center in Montalban Rodriguez Rizal the location is crowded and convenient so customers can easily access the store and explore a wide range of products that cater to their needs. Citroquito aims to become a go destination for those seeking high-quality and innovative products.

Free sampling of products through a simple spray and printing marketing (giving flyers during order time of customers, tarpaulin, and signage). The production process of the Citroquito Repellent candle will start with purchasing raw materials, receiving and inspecting delivered bottles, preparation of raw ingredients, and packaging.

The proponents used various formulas to determine the potential customers within the target market, as well as employees' salaries and required contributions. The outcome of survey data was determined using statistical tools such as percentage and frequency. Various financial statements and financial analyses were performed to determine whether the proposed project is effective, the researchers recommend customer satisfaction, development, and efficient management. The financial analysis of the business contains financial statements, such as cost of goods sold, projected income statements, projected cashflows, projected balance sheet, and financial ratios. These financial aspects of the business were connected as they all interpreted the financial situation of the business through numerical statistics.

A feasibility study was carried out to determine whether Citroquito Repellent Candles could be a new perfume supply in the market It is consumed in various ways due to its high-quality scents and environmental friendliness. The study is important to the government and community is demonstrated by the socioeconomic research. This region demonstrates that the business works not only for profit but also for the benefit of the public. The researchers in this study consider every aspect of the business, including the social influence on the community and to achieve a high trading system.