TY  - BOOK
AU  - Malham Jr.,Howell J.,
TI  - I Have a strategy (No You Don't): he illustrated guide to strategy 
SN  - 9781118526446
AV  - HD30.28 .M333 2013
PY  - 2013///
CY  - California
PB  - Jossey-Bass
KW  - Strategic Planning
N1  - Include bibliographical references
ER  -