Kapoor, Neeru <br/><br/>Advertising & Personal Selling Neeru Kapoor  - New Delhi  Pinnacle Learning  2012.  - 381pages  24cm <br/><br/> Includes bibliography <br/><br/><label>ISBN: </label>9788192228402 <br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Personal selling.<br/><br/><label>LC Class. No.: </label>HF5415.13  / K14a 2012