TY  - BOOK
AU  - Costales, Samuel G. 
AU  - Jonas D. Ynares
TI  - Visual Branding on Consumer Loyalty: An Exploratory Study of a Food Chain in Binangonan, Rizal: Samuel G. Costales, Jerodine Mae G. Currimao, Nycolette Anne Fortu
PY  - 2025///
N1  - Thesis
N2  - This study explored the visual branding on consumer loyalty: An exploratory study of a food chain in Binangonan, Rizal. Jollibee, a leading fast-food brand in the Philippines, employed visual branding strategies that resonated deeply with consumers, fostering strong connections and brand loyalty
ER  -