TY  - BOOK
AU  - Nina Denise C. Papa
AU  - Alfredo Toledo Jr.
TI  - Promotional Strategies of a Convenience Store in Binangonan, Rizal: Nina Denise C. Papa, Trixcie Nicole S. Policarpio, Crystal Jean M. Timpug
PY  - 2025///
N1  - Thesis
N2  - This study explores and evaluates the promotional strategies employed by
a convenience store in Binangonan, Rizal. By examining how a new business establishes its presence and attracts customers in a competitive environment,
the study offers valuable insights into effective promotional approaches. This study focuses on methods under the promotional mix: advertising, sales promotion, public relations, personal selling, and direct marketing.
The primary objective is to gather and analyze data to determine what
strategies and how these strategies are applied by Dali, a convenience store, on how to promote its products. The data collection focused on the seven (7) branches of the convenience store within Binangonan, Rizal
ER  -