TY  - BOOK
AU  - Pacatang, Edralyn M. 
AU  - Jonas D. Ynares
TI  - Green Marketing Practices Among Coffee Shops in Angono, Rizal: Edralyn M. Pacatang, Angelica R. Rata, Kim Alaiza E. Torres
PY  - 2025///
N1  - Thesis
N2  - This study explores green marketing practices among coffee shops in
Angono, Rizal, focusing on four elements of the marketing mix: green product, green price, green place, and green promotion. The researchers used descriptive quantitative research to assess how these practices are integrated into the operations and strategies of local coffee shops. The study also examined the profile of business owners and customers in terms of age, sex, respondent type, and business profile, which includes ownership type, years of existence, initial capital, operating hours, number of employees, types of coffee, and non-coffee products sold
ER  -