Filter bubbles and targeted advertising. - First edition. - New York, New York : New York Times Educational Publishing, 2020. - 1 online resource (224 pages) : illustrations. - Looking forward Gale eBooks . - Looking forward (New York Times Educational Publishing) .

Includes bibliographical references and index.

chapter 1. Digital platforms personalize our online experience -- chapter 2. Clickbait and sponsored content change media -- chapter 3. The web gets personal, for better and for worse -- chapter 4. Media pivots and conspiracy cranks: the power of video -- chapter 5. Political uses of the personalized web -- chapter 6. Tech companies under scrutiny.

The articles in this volume examine "the filter bubble," which is the exclusion of other perspectives from our tech-assisted online preferences. Raising many hard questions including data security, political propaganda, and the pervasiveness of digital "junk food," filter bubbles reveal the future challenges of a personalized, automated web.

9781642822700


Filter bubbles (Information filtering)
Advertising.

ZA3085 / .N49 2020