Garcia, Lorma S.P.,
Consumer behavior : dynamics, dimensions, and models / Lorma S.P. Garcia, and Ernesto H. Mendoza. - Intramuros, Manila: Unlimited Books Library Services & Publishing Inc., [2025] - xii, 403 pages; 25 cm.
Includes bibliographical references (401-403), glossary, and indexes.
9786214272020
Consumer behavior.
658.834 / G1651 2025