Hunt, Shane C. <br/><br/>Marketing : Shane C. Hunt, John E. Mello, George D. Deitz.  - Fourth Edition.--  - New York :  McGraw Hill LCC,  ©2024.  - xxxvii, 616 pages :  illustrations ;  28 cm. <br/><br/>Includes bibliographical references. <br/><br/><label>ISBN: </label>9781266269189 <br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/><br/><label>LC Class. No.: </label>HF 5415  / .H9111 2024