Image from Google Jackets
Image from OpenLibrary

Marketing / Roger A. Kerin, Steven W. Hartley, Eric N. Berkowitz, William Rudelius.

Contributor(s): Material type: TextSeries: McGraw-Hill/Irwin series in marketingPublisher: New York : McGraw-Hill/Irwin, [date of publication not identified]Copyright date: ©2006Edition: Eighth editionDescription: xlvi, 733 pages : colour illustrations, colour maps ; 29 cmContent type:
  • text
  • still image
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 0072828803 (text : alk. paper)
  • 0073080152 (pkg. : alk. paper)
Subject(s): LOC classification:
  • HF5415 .M3413 2006
Online resources:
Tags from this library: No tags from this library for this title.
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Foreign Books Tanay College Library General Stacks Non-fiction HF5415 .M3413 2006 (Browse shelf(Opens below)) Quarantine URSTAN-N1626

Includes bibliographical references (pages 673-700) and indexes.

There are no comments on this title.

to post a comment.

University of Rizal System
Email us at univlibservices@urs.edu.ph

Visit our Website www.urs.edu.ph/library