000 00593nam a22001937a 4500
003 URS
005 20220114171617.0
008 170324b xxu||||| |||| 00| 0 eng d
020 _a100702999896
050 _aHF5415
_bK452 2007
100 _aKerin, Roger A.
_4author
245 _aMarketing:
_bthe cope
_cRoger A. Kerin, Steven W. Hartley, William Rudelius, Author
250 _aSecond Edition
260 _aBoston:
_bMcGraw-Hill Irwin,
_c2007
300 _axxxiii, 425 pages;
_c28 cm.
700 _4author
_aHartley, Steven William
700 _4author
_aRudelius, William
942 _cFR
_2lcc
999 _c14286
_d14286