| 000 | 00707nam a22002057a 4500 | ||
|---|---|---|---|
| 005 | 20230411133036.0 | ||
| 040 | _curs | ||
| 050 | _aHF 5415.125 C73 1976 | ||
| 100 |
_94439 _aCravens, David W. _eauthor |
||
| 245 |
_aMarketing decision making _bconcepts and strategy _cDavid W. Cravens, Gerald E. Hills, Robert B. Woodruff |
||
| 260 |
_aHomewood, Illinois _bRichard D. Irwin, Inc. _c1976 |
||
| 336 |
_2rdacontent _atext _btxt |
||
| 337 |
_2rdamedia _aunmediated _bn |
||
| 338 |
_2rdacarrier _avolume _bnc |
||
| 650 | 0 |
_94440 _aMarketing _vDecision making |
|
| 650 | 0 |
_94441 _aMarketing _vManagement |
|
| 700 |
_94442 _aHills, Gerald E. _eauthor |
||
| 700 |
_94443 _aWoodruff, Robert B. _eauthor |
||
| 942 |
_2lcc _cFR |
||
| 999 |
_c69186 _d69185 |
||