| 000 | 01215nam a22001697a 4500 | ||
|---|---|---|---|
| 003 | URS | ||
| 005 | 20250721112851.0 | ||
| 008 | 250721b |||||||| |||| 00| 0 eng d | ||
| 100 | _aPacatang, Edralyn M. | ||
| 245 |
_aGreen Marketing Practices Among Coffee Shops in Angono, Rizal _bEdralyn M. Pacatang, Angelica R. Rata, Kim Alaiza E. Torres |
||
| 260 | _c2025 | ||
| 300 | _aviii, 144 | ||
| 502 |
_aThesis _bBachelor of Science in Business Administration Major in Marketing Management _cURS Binangonan _d2025 |
||
| 520 | _aThis study explores green marketing practices among coffee shops in Angono, Rizal, focusing on four elements of the marketing mix: green product, green price, green place, and green promotion. The researchers used descriptive quantitative research to assess how these practices are integrated into the operations and strategies of local coffee shops. The study also examined the profile of business owners and customers in terms of age, sex, respondent type, and business profile, which includes ownership type, years of existence, initial capital, operating hours, number of employees, types of coffee, and non-coffee products sold. | ||
| 700 |
_aJonas D. Ynares _eAdviser |
||
| 942 |
_2lcc _cT |
||
| 999 |
_c83714 _d83713 |
||