000 00823nam a22002417a 4500
003 URS
005 20250828100515.0
008 250326b ||||| |||| 00| 0 eng d
040 _cURS
050 _aHD9980.5
_b.S357 2013
100 _911710
_aSchultz, Mike
245 _aProfessional Service Marketing
_bHow the best firms build premier brands, thriving lead generation engines, and cultures of business development success
264 _aHoboken, New Jersey
_bJohn Wiley & Sons, Inc.
_c©2013
336 _2rdacontent
_atext
337 _2rdamedia
_aunmediated
338 _2rdacarrier
_avolume
650 0 _911711
_aService Industries
_xMarketing
650 0 _911712
_aBranding (Marketing)
650 0 _93651
_aMarketing
700 _911713
_aDoerr, John E.
700 _911714
_aFrederiksen, Lee W.
942 _2lcc
_cCR
999 _c85078
_d85076