Patient Engagement : A Consumer-Centered Model to Innovate Healthcare / Guendalina Graffigna, Serena Barello, Stefano Triberti.

Frontmatter -- Contents -- Introduction -- Innovating Healthcare in the Era of Patient Engagement: Challenges, Opportunities & New Trends -- Giving (Back) a Role to Patients in the Delivery of Healthcare Services: Theoretical Roots of Patient Engagement -- Modelling Patient Engagement in Healthcare: Insight for Research and Practice -- Positive Technology for Enhancing the Patient Engagement Experiences -- Engaging Users to Design Positive Technologies for Patient Engagement: the Perfect Interaction Model -- Evaluating Patient Engagement and User Experience of a Positive Technology Intervention: The H-CIM Case -- Engagement-sensitive Decision Making: Training Doctors to Sustain Patient Engagement in Medical Consultations -- Caregiver Engagement in the Neonatal Intensive Care Unit: Parental Needs, Engagement Milestones, and Action Priorities for Neonatal Healthcare of Preterm Infants -- The Role of Caregivers in the Elderly Healthcare Journey: Insights for Sustaining Elderly Patient Engagement -- Hospital Innovations in the Light of Patient Engagement. Insights from the Organizational Field -- List of Figures -- Index

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Patient engagement should be envisaged as a key priority today to innovate healthcare services delivery and to make it more effective and sustainable. The experience of engagement is a key qualifier of the exchange between the demand (i.e. citizens/patients) and the supply process of healthcare services. To understand and detect the strategic levers that sustain a good quality of patients' engagement may thus allow not only to improve clinical outcomes, but also to increase patients' satisfaction and to reduce the organizational costs of the delivery of services. By assuming a relational marketing perspective, the book offers practical insights about the developmental process of patients' engagement, by suggesting concrete tools for assessing the levels of patients' engagement and strategies to sustain it. Crucial resources to implement these strategies are also the new technologies that should be (1) implemented according to precise guidelines and (2) designed according to a user-centered design process. Furthermore, the book describes possible fields of patients' engagement application by describing the best practices and experiences matured in different fields

Mode of access: Internet via World Wide Web.

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In English.

Description based on online resource; title from PDF title page (publisher's Web site, viewed 02. Feb 2021)